Ross Roberts, 32, who as a DJ and promoter, has worked with the likes of The Charlatans, Miles Kane, Death in Vegas, and Alt J, will be playing underground indie and punk music for bargain-hunting undergrads at Topshop at Eagles Meadow shopping centre.
It’s part of the centre-wide Student Take Over on Thursday October 17 from 5pm to 8pm, where there will be a host exclusive offers of up to 20% for students in Wrexham when they show a valid student card at the till point of participating stores.
These include 20% off at Animal, Bank, Topshop, Topman, Ragazzi, Pizza Express, Nando’s Trespass, and The Real China .
There will also be 15% off at Dorothy Perkins, and 20% off pre-owned items at Grainger Games.
Ross, whose musical journey took off six years ago when he began gigging in Wrexham’s pubs, can’t wait for the Student Take Over at Eagles Meadow.
He said: “Music and fashion go hand in hand. It’s the perfect event because students love their music.
“The promoting takes up most of my time now, but I still love to DJ when I can. Music is my big passion.”
Ross now promotes gigs all over the UK through his event management company Rope.
He said: “It all started in a pub in Wrexham where I got asked to DJ, and it just grew from there.
“The first big band I booked was the Mystery Jets. I also booked Alt J before they went on to win the Mercury Prize last year. It was a really great gig.
“When I booked them they were largely unknown, but by the time the gig came round Fearne Cotton had played them on Radio 1 so there was a big buzz.”
Director of designer clothes store Ragazzi, Andrew Burson, said: “The Student Take Over is a great thing for the centre. It’ll bring in new people to the centre and gives us a chance to showcase what we have to offer.
“We’ve got a lot of brands that are very popular with students such as Lyle and Scott, Pretty Green, and Barbour. We mostly sell menswear but we do have clothers for women as well.”
Glyndwr University Students’ Guild President Luke Murphy said: “Eagles Meadow is a big favourite with students in Wrexham so I’m sure these offers will prove very popular.
“Some of retail’s biggest names are involved so it’s an opportunity for them to grab a bargain.
“We look forward to working closely with Eagles Meadow over the coming months on other events that will benefit Glyndwr University students.”
Topshop manager Jess Wills said: “I’m really excited about the Student Take Over. It’s a great opportunity for students to get that must have item at a bargain price.
“We’ve got Ross coming down to DJ and we’ve also got a beautician from Ivory Beauty.
“It’s not just about selling clothes. We want customers to have a great shopping experience. It’s about lifestyle at the end of the day, and music is a big part of that.
“It’s all about having the right vibe.”
Eagles Meadow Manager Kevin Critchley said: “These events are very popular elsewhere so it’s great to bring it to Wrexham.
“It means students don’t have to travel to find discounts and while they do tend to be fashion-conscious, especially in Wrexham, they don’t usually have big budgets.
“There are a good range of shops at Eagles Meadow and they’re offering some excellent discounts on what should be a really fun night for the many students in the town.”